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How to Recruit & Retain Top Talent Through Workplace Design in 2021

By Brett Baltz on May 18, 2021 7:30:00 AM

Good help can be hard to find, but it certainly doesn't have to be. In a world where securing top talent is a competitive advantage, employers spend too much time devising ways to attract (and retain) an exceptional workforce. 

However, most employers underestimate the importance of workplace design and its impact on recruiting top talent. If your company is struggling to attract and retain employees, it may be time to rethink your recruitment strategy and workspace. 

Here at Egyptian Workspace Partners, we believe people are every organization's greatest asset, which is why you need a well-designed workspace that attracts and retains the best talent in your industry. 

In this article, we'll take a look at the top five ways you can design a workspace that's a magnet for top-performing talent and ensures they're happy and productive, now and for years to come. 

5 Design Tips for recruiting and Retaining Top Talent

1. BUild a BetteR Workplace Brand and Culture

Attracting and retaining employees is hard work, and it's not cheap either. In fact, most estimates show that hiring a new employee can cost you thousands of dollars, which is why it makes the most financial sense to find the right fit the first time around. 

So, how exactly do you attract high-quality candidates? How do you make sure they're a perfect fit for your company? Of course, prospects are attracted to high salaries, benefits and perks, but they also want inspiring, exciting and innovative workspaces.

A great workplace speaks for itself. It speaks volumes about your company and who you want to be. It can also be a powerful tool for attracting quality candidates. And, on top of that, nothing communicates your company brand and culture more clearly than your office space. 

When you present a well-designed and branded workplace to the world, it sends a message. It reveals your company's processes, priorities and personality. Branded spaces also indicate success, thus improving employee recruitment and retention efforts (as well as client perceptions). 

Design Considerations 

  • Choose a solution with a secure platform and a wide range of connectivity options like Crestron DigitalMedia to send content anywhere
  • Incorporate customized video walls and digital wayfinding to engage your audience and draw attention to employee achievements, company news and upcoming events 
  • Make a splash with creative brand-centric design in common areas and to visually reinforce your culture and make a lasting first impression

2. Promote Wellbeing in the Workplace

Wellbeing is a competitive advantage in today's business world. After all, people want to be happy at work. They want a fulfilling role that challenges them, offers growth opportunities, and most importantly, makes them happy.

But, the answer is more complex than offering free fruit, on-site fitness centers or any other gimmicks. Instead, it's all about taking a more emotional approach to wellbeing and creating a physical work environment that supports people's physical, cognitive and emotional wellbeing

At the most basic level, employees want a workplace that prioritizes their health and safety. They want ergonomic workstations, natural light, good air quality, access to quiet zones and the ability to personalize their workspace. 

Topics: Talent Attraction & Retention